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Margaret Ross, Editor

Get In the Reporter Mindset Before You Write Your Next Press Release

Want your next business news release to get more attention?  Think like a reporter and jazz it up with a poll like the PR pros do.

When you are pitching a news release to reporters, it's very important to understand the reporter's needs - and the reporter's needs are not the same as yours.

Odds are you are writing a press release to promote something - a new book or a new product or a webinar or something else that you are excited about. Your goal in sending in a press release is to promote yourself.

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Ten Tips To Land Your Next Job Using Social Media : Chapter One

 

Social Media Job/Career Guide:

 

Social Media Chapter 1: Tips One, Two, Three
 
In the current climate it is perhaps more typical to hear stories about people loosing a job rather than finding one. However, it is certainly possible to buck this economic trend and make yourself hyper-employable even in kamaron_social_media_job_career_guidetoday’s market. Moreover, it’s not all doom and gloom as far as the economic situation goes, there are an increasing number of positive signs about the state of the world’s markets. For example, France and Germany are recently reported to have emerged from recession. Continue reading about Ten Tips To Land Your Next Job Using Social Media : Chapter One

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Seven Important Twitter Survival Terms Explained: Twitter Starter

#Hash Tags, Following, Follow Friday, Re Tweeting, How to @Reply

Twitter Basic Vocabulary Definitions: Welcome to the Twitterverse. The Tweeting communication code clearly starts out confusing. Every social network, from industry organizations to soccer parents, has its own specialized terms and acronyms. Those new to this microblogging jargon are in search of simple and clear answers to a myriad of critical questions such as "What in the world is Follow Friday?" "Why are the pound signs cluttering people's message?" "Is it a gesture of friendship or plagiarism to ReTweet (aka RT) someone's tweet message?" Once we begin to speak the language; we feel compelled to help the next Newbie.

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How To Make Your Poll Go Viral

"Top 10 Subject Line Words That Get Opens", a recent blog post on Webpronews, has turned out to be surprisingly popular.

It was retweeted all over the Twittersphere, linked to and quoted on numerous blogs.

viral social marketing On second thought, it's really not that surprising that this was a popular blog post - the post headline had several of the tried and true success words that draw people in and keep reading.

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